Sunergy
Year
2021
Client
Sunergy
Solar Rays Element
The lines within the square resemble radiating sunlight, symbolizing the efficient and continuous supply of solar energy. This pattern directly conveys the brand's core concept of "clean energy from the sun."
Square Structure (Stability & Technology)
The square frame represents stability and technological sophistication, emphasizing Sunergy's professional and trustworthy image as a renewable energy company. Additionally, the modular shape echoes the layout of solar panels.Color Symbolism (Energetic & Positive)
The combination of orange and white creates a strong visual contrast. Orange symbolizes heat, vitality, and hope, while white conveys purity and sustainability, reflecting a positive outlook toward the future of green energy.Minimalist Geometric Lines
The clean and modern lines reflect efficiency and simplicity, aligning with trends in the energy sector. This minimalist design ensures strong recognizability across digital and print media.Light and Window Metaphor (Energy Vision)
The angled lines and white frame evoke the image of a window, symbolizing Sunergy's vision of bringing brightness and innovation to the world of renewable energy.